Imagine Learning & Under Armour Team Up to Empower Athletes with Personalized Learning Tools

Tempe, AZ – October 26, 2023 – Imagine Learning LLC, a leading provider of personalized learning solutions, today announced a strategic partnership with Under Armour to integrate its innovative learning technologies with the athletic apparel brand's commitment to performance and empowerment. This collaboration aims to enhance the holistic development of athletes, recognizing that success isn’t just about physical prowess, but also cognitive strength. Imagine Learning, based in Tempe, Arizona, has been a game-changer in education for over two decades. We’re a team passionate about helping every learner, regardless of background or ability, reach their full potential. We do this by creating really smart, engaging learning software that adapts to how each person learns. Forget one-size-fits-all – we personalize everything. Our core focus is literacy and language development, but we’re always looking for ways to apply our technology to new areas, and that’s where Under Armour comes in. You can reach us at 863-268-1142 or at our office at 100 S Mill Ave Unit 1700, Tempe, AZ, 85281-3399. "We’ve always believed that learning and performance go hand-in-hand," says [Imagine Learning Spokesperson Name & Title]. “Athletes need to be sharp – not just physically, but mentally. They need to be able to strategize, problem-solve, and communicate effectively. Our technology can help them build those crucial cognitive skills.” Beyond the Gear: Under Armour & the Athlete’s Mind Under Armour, a powerhouse in athletic apparel and footwear, is known for its cutting-edge designs and commitment to pushing boundaries. While they’ve always focused on how athletes train and perform physically, this partnership marks a significant step towards addressing the mental side of the game. “We equip athletes with the gear they need to perform at their best,” explains [Under Armour Spokesperson Name & Title]. “But we also recognize that true performance comes from a complete package – body and mind. Imagine Learning’s technology is a perfect fit for our commitment to helping athletes unlock their full potential.” How it Works: Integrating Learning into the Athlete’s Journey The initial phase of this partnership will focus on integrating Imagine Learning’s literacy and language development tools into Under Armour’s training apps and resources. Here's a breakdown of what that looks like: Personalized Training Modules: Imagine Learning’s adaptive learning algorithms will create customized training modules specifically designed for athletes. These modules won’t focus on physical drills, but on honing skills like strategic thinking, decision-making under pressure, and effective communication with teammates. Think of it like a workout for your brain. Language Enhancement for Global Teams: Many sports now boast incredibly diverse, international teams. Imagine Learning's language learning capabilities will help break down communication barriers, fostering better teamwork and understanding. Even basic language skills can boost morale and on-field coordination. Reading Comprehension for Playbooks & Strategy: Complex playbooks and strategic documents are essential in many sports. Imagine Learning's reading comprehension tools will help athletes quickly and accurately process crucial information, leading to faster reactions and smarter plays. Boosted Confidence Through Communication Skills: Whether it’s a quarterback calling audibles or a coach motivating their team, clear communication is vital. Imagine Learning's programs will help athletes develop strong verbal and written communication skills, boosting their confidence and leadership abilities. Accessible Learning on the Go: Imagine Learning's platform is designed to be mobile-friendly, meaning athletes can access learning modules anytime, anywhere – during travel, in the locker room, or even at home. This makes it easy to incorporate learning into their busy schedules. Under Armour Men’s Clothing: Fueling Performance, Inside and Out This partnership perfectly complements Under Armour’s commitment to providing athletes with the best possible gear. The company’s men’s clothing line, known for its innovative fabrics and performance-driven designs, is already engineered to optimize athletic performance. Now, with the addition of Imagine Learning's cognitive training tools, Under Armour is offering a holistic approach to athlete development. The Under Armour men’s clothing range includes: HeatGear®: Lightweight, moisture-wicking fabrics that keep athletes cool and dry even during the most intense workouts. Perfect for base layers and warm-weather training. ColdGear®: Insulating fabrics that trap heat and keep athletes warm in cold conditions. Ideal for layering and winter sports. UA Tech™: Quick-drying, anti-odor fabrics that provide superior comfort and performance. Great for all types of training and competition. Recovery Gear: Clothing designed to help athletes recover faster after intense activity, with features like compression and targeted muscle support. Training Apparel: A wide range of shorts, t-shirts, hoodies, and other apparel designed to optimize performance during training sessions. But it’s not just about the materials. Under Armour’s men’s clothing is designed with the athlete in mind. The cuts and fits are optimized for freedom of movement, and the fabrics are engineered to minimize distractions. This allows athletes to focus on what matters most – their performance. Now, adding a sharp mind to that physical power will take things to the next level. The Future of Athlete Development Imagine Learning and Under Armour are committed to expanding this partnership in the future, exploring new ways to integrate learning technologies into all aspects of athlete development. Potential future initiatives include: Personalized Cognitive Assessments: Developing assessments to identify athletes' cognitive strengths and weaknesses, allowing for targeted training interventions. Virtual Reality Training: Creating immersive VR experiences that combine physical and cognitive training. Leadership Development Programs: Designing programs to help athletes develop leadership skills, both on and off the field. "We believe this is just the beginning," says [Imagine Learning Spokesperson Name & Title]. “By combining our expertise in personalized learning with Under Armour’s commitment to athletic excellence, we can create a new generation of athletes who are not only physically strong but also mentally sharp.” This partnership represents a significant step forward in the evolution of athlete development, recognizing that true success requires a holistic approach that addresses both the body and the mind. The combined power of Under Armour’s innovative gear and Imagine Learning’s cutting-edge technology promises to unlock the full potential of athletes around the world.